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Gold Medal

Food & Beverage Website

Gold Medal required a digital headquarters that matched their industrial scale. As a food branding agency, we identified that their previous presence lacked the structural integrity needed to facilitate B2B relationships. The primary bottleneck was a fragmented user experience that didn’t effectively bridge the gap between their manufacturing capabilities and high-volume procurement needs.

4k+

Monthly Website Visitors

B2B

Enterprise-Level Lead Engine

622%

Increase in 
Organic Traffic



The Architecture

OneVector acted as the lead food and beverage design partner to build a "Truth Engine" for their digital presence. Our approach to website design focuses on "Structure over Noise"—ensuring that complex product catalogs are organized into a high-performance system.

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Our Solution

We retrofitted their digital infrastructure with:

  • Enterprise Information Architecture: A robust navigation system designed to streamline the discovery of specialized food products.

  • Operational Lead Flow: Optimized inquiry paths that connect potential B2B partners directly to the sales engine.

  • Mobile-First Scalability: A responsive build that ensures their manufacturing data is accessible to distributors and brokers on any device.

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The Outcome

We provided Gold Medal with a high-status platform that simplifies the discovery process for global distributors. This revitalized platform serves as the front-end of their growth engine, making business life easier—operationally, not just emotionally—by turning a complex product list into a clear, navigable path to partnership.

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